How a website can make money
If you have a website or you’re thinking of starting one, you might be thinking about how to make it so popular? How a website can make money for me? How do you create unique content that sticks with your potential clients? How do you make people visit your website? Remember the more people visit your website the more you are likely to increase your sales.
A website is your virtual representation of your business on the internet, if you start one, you want customers or clients to find you. Many of you out there hired companies to build your business a website but since then nothing is happening! The website isn’t bringing in clients or not even visited, perhaps, the owner is the only one checking on it to see if it’s still working.
It can be very painful to invest in a nfl bengals jersey how to use sex toys custom basketball jersey nike air max sale outlet top couples sex toys nike air max terrascape 90 men’s shoes nike air jordan 11 midnight navy best sex toys human hair wigs wig outlet real hair wigs near me customize football jersey cheapest jordan 4s nike air jordan balck jordan shoes for sale website and in the end, it doesn’t bring in returns.
How do you make a website work for you? or How a website can make money for you?
From the word go, a person building the website must have its marketing plan, in today’s world, websites must market for themselves in that when someone is searching for something on the internet in search engines, your website can show up at least on the first or second google pages. If it doesn’t show up it means somehow the website wasn’t well optimized or perhaps optimization wasn’t done at all. Optimization itself is very broad and requires a lot of dedication and above all technical know-how, so its hard to explain
You can’t blame your website builder for having not optimized your website, many of them don’t go beyond designing the site. In search cases, you need digital marketing personnel. A good digital marketer like Tshwane Digital Branding can help you achieve this goal.
It’s very frustrating to keep on paying for a website that doesn’t bring in business, that’s why almost every business today that goes online need a digital marketer who can be hired either as part-time or full-time.
If you have some technical knowledge, below are some of the techniques you can use to attract people on your website
Is Blogging Important?
Yes, your business does need a blog. In fact, businesses that focus on blogging can get a 13X increase in ROI.
What’s more, blogging can net you more leads. Companies that have 401-1,000 pages of content can get an increase of leads by six times. This is compared to businesses that have 51-100 pages of content.
More content results in more subscribers and form submissions which can get you more leads.
Another major benefit of blogging includes higher search engine traffic. With over 40,000 searches done every second on Google, you want to leverage this market.
Other benefits of blogging include:
- Helps you become a leader in your industry
- Helps you create inbound links
- Personalizes your brand
Want to learn how to create a blog that achieves all of this? Let’s get started.
Create Quality Content
The top way to increase blog traffic is to create quality, relevant content. You have to find the right topics that speak to your audience and answers their questions or teaches them something new.
How do you find the right topics to write about? You do research.
Define Your Audience
In order to know what topics to write about, you have to define your audience first. If you choose blog topics before understanding your audience, you may end up writing articles that your readers won’t find useful.
For example, a bakery might blog about how to bake the perfect cupcake or how to make ganache chocolate frosting.
However, customers who buy from the bakery might have no interest in baking their own cupcakes. In fact, they buy from the bakery because they don’t have time to bake and they enjoy the bakery’s cupcakes.
In this case, the bakery is blogging about the topic of baking, but not necessarily catering to their target audience.
To find your target audience, you can start by taking a look at the products or services you sell. What are people looking for in your services? How will your products help them?
Next, choose your audience demographic. You can focus on the following demographics:
- Age
- Gender
- Where they live
- Income
- If they’re married or single
- Education
- What they do for a living
As you answer each question, you can narrow down your audience and get a better idea of what to write about.
You can also conduct research by sending out surveys to your current blog readers. You can also search online and take a look at forums and discussions in your industry, such as on Reddit. Another tip is to look at competitors and see what kinds of topics they are writing about.
Research Keywords
Once you define your audience, you can research which keywords to use to reach readers. If you want to rank high in online searches, you have to spend time researching and choosing the right keywords.
You can use Google’s Keyword Planner to see what keywords people are searching for and their average monthly searches. You can use the tool to refine your list and narrow down your keywords.
Keyword research can help you with localized searches, too. For example, if you’re a plumber in San Jose, California, your list may include “plumbers in San Jose” or “toilet repair in San Jose.”
In fact, according to Local SEO: The Ultimate Guide to Ranking Your Local Business, optimizing your website with the right keywords and content is the second-ranking factor for localized organic searches.
A lot has been said in a single blog and it may be hard to get it at once, but don’t worry, you can contact me for help.
